Opening a virtual store is the work of an existing business to obtain the necessary infrastructure to sell its products and services in the digital market or to offer it for sale through other existing platforms. If you make a short search about opening a virtual store, you will usually see results such as opening a virtual store, opening an online store, opening an online store, opening a virtual market, setting up a virtual market. To avoid confusion, I would like to point out that they all mean the same thing.
In our country, where digitalization is spreading rapidly, and in the world, the amount of shopping done through digital channels has increased by 30% in the last 5 years. Therefore, if you want to open a virtual store to sell your products or services, you should consider the suggestions we will present in this article.
As we mentioned at the beginning of our article, you first need an infrastructure to open a virtual store. If you don't know where to start, you can create a demo request by clicking here and have the chance to examine the infrastructure you need to open a virtual shop.
Today, one of the most important pillars of increasing brand awareness is undoubtedly social media platforms. You should frequently share your virtual store address on your Facebook, Twitter, Instagram, Pinterest and other social media accounts, and you should take a place in people's memory.
Today, the majority of internet advertisements are published on Google and Facebook. While the ads you plan in accordance with the budget you have determined are charged per impression or click, it allows you to adjust the target audience selection as you wish.
You have set up your infrastructure, but the real work begins now. In order to create your audience and encourage them to buy, you can carry out activities such as various campaigns, discount vouchers and various rewards to regulars. In this work, which is the promotion phase of marketing, you can send your products to famous bloggers and authors for review and have them write about you.
Infographic is the presentation of information and data about your product to potential customers with graphic support and is an effective advertising product. Utilizing the infographic to share on your social media accounts will encourage those who visit your page to visit your virtual store.
Do not underestimate the power of a video that conveys a good message and promotes your product well. Although it may seem like an important part of the job is to open a virtual market, it is up to you to make an impact on the viewer with the right message you convey while promoting your products.
A blog is one of the most demanding but useful areas of a website. You can both extend the time spent on your site by providing useful information to your site visitors, and increase the chance of making sales with various strategies, and show that you are a website that is constantly updated by search engines and deserves the top ranking.
Business cards are tiny untraceable ads. Give your business cards to people wherever you find the opportunity. Make sure you have a business card that matches your website and corporate identity.
Campaigns and discount coupons are indispensable in today's e-commerce ecosystem. Considering the fact that everyone is looking for ways to make their shopping more economical, you can encourage a serious audience to shop from your website with the campaigns you create and the discount coupons you distribute.
With Comwize, Turkey's First and Only E-Commerce ERP Software, it is very easy to open a virtual store, open an online store, open a virtual market, set up a virtual market. All you need to focus on your sales is because it includes all the modules and services you need in the background and a stylish e-commerce website.